AURELLE
Small team. Fast cycles. No theater.
Software, built
properly.
Internal tools. Apps. Websites. Fintech workflows. Automation—only where it pulls its weight.
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Our
People
/ The team behind it all
Isha Shah
Co-Founder | AI Technologist & Strategic Lead
Isha defines herself as a multidisciplinary builder sitting at the convergence of artificial intelligence, software engineering, and human-centric strategy. As Co-founder, she drives the technical vision of the company while ensuring operational excellence. Currently deepening her expertise in the technological frontier, Isha specializes in machine learning and AI algorithms, architecting software that is as impactful as it is intelligent. However, her approach to technology is deeply informed by a diverse background in fashion, business strategy, and therapy consulting. This unique intersection allows her to build products that are not only algorithmically sound but also empathetic and brand-aware. With a track record of leading cross-functional teams from concept to execution, Isha thrives on the challenge of the new—whether mastering emerging tech stacks or streamlining complex business operations.
Mayank Shetty
Co-Founder | AI Architect & Systems Lead
Mayank Shetty is a dedicated technologist specializing in the development of personalized AI agents and intelligent systems. Holding a Master's degree in Computer Science from the University of Illinois at Urbana-Champaign (UIUC), he focuses on the innovative intersection of Recommender Systems, Natural Language Processing (NLP), and Deep Learning. His work is rooted in the belief that technology should be both highly adaptive and intuitively aligned with user needs. With extensive experience ranging from full-stack SaaS platforms to specialized dialogue strategy modeling and negotiation agents, Mayank excels at translating cutting-edge research into practical, real-world applications. He has a proven track record of building tools that improve business operations by streamlining complex workflows through automation and intelligent recommendation pipelines. Currently, Mayank is advancing his focus on agentic AI frameworks and information retrieval, exploring how autonomous systems can better learn, reason, and interact. As a Co-Founder, he remains committed to pushing the boundaries of AI-driven personalization, ensuring that intelligent systems provide meaningful and autonomous solutions in a rapidly evolving digital landscape.